Toyota Sales & Mobility Forum
The 2024 Toyota Sales & Mobility Forum was hosted in KZN, Western Cape, and Gauteng — bringing dealer sales execs together for a slick, tech-enabled learning experience powered by Kunjani. From seamless check-ins to live laughter-filled learning games and post-event reinforcement via WhatsApp, this was a campaign built to drive engagement and insight from start to finish.
Making It Happen
Event registration
Forget paper sign-ins and clunky apps. Attendees scanned a QR code and checked in via WhatsApp in seconds — capturing key data effortlessly and creating a smooth, tech-savvy first impression.
Engagement
Live games kept energy levels high between speakers, hosted by a comedic MC and fuelled by real-time leaderboards. Every question reinforced key messages while rewarding top performers.
Post event
Microlearning didn’t stop at the venue. Short, spaced WhatsApp games helped embed knowledge over time — while detailed reporting gave Toyota powerful insights into learning impact.
"Answering via voice notes and photos, with immediate personalized feedback, felt like magic."
— Nombulelo Mnana, Senior Manager – Sales and Product Training
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